Creating clear customer focused content is a vital part of digital marketing. It’s used on your website, Social Media, Email Marketing and Blog writing. But some people find writing for digital media very tough.
While our basic content writing workshop gave you a simplified look and an easy outline to get you started with content writing, using discussion and exercise based training this workshop is designed to step your content writing skills up to the next level. It will help you get into the mind of your customer to produce more effective content.
- Ensure an understanding of the basics.
- Reminder of headlines and building blocks.
- Stepping into your customers shoes.
- Creating a persona for your perfect customer.
- Features and Benefits – the difference.
- Completion of the basic content writing workshop.
All our workshops are hands-on so you are not just learning what to do for your business but you are actually doing it too. Our trainers are very friendly and believe that having a bit of fun aids learning.